Earn even more with monetization tips from our experts

Earn even more with monetization tips from our experts

Hi REBECCA, 

To get the most out of monetizing with MAX, our in-house experts recommend the following:

  • Capture Google demand:
    • Fully transition your Google demand to bidding to avoid potential revenue loss. Google Ads is transitioning away from responding to multi-call requests within hybrid waterfalls. 
    • Ensure you're using a Google-certified CMP in order to access Google demand when serving ads in the EEA and UK. More information here.
  • Enable specific networks for different regions — check with your networks to understand their demand makeups.

Regards, 

Alice Liu

VP of Product, AdTech
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