November Product Updates

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PRODUCT UPDATES

  • Day 28 Ad, Blended, and IAP ROAS campaigns are available for all AppDiscovery advertisers. These campaigns are an effective way to increase retention and drive additional scale.
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PRODUCT UPDATES

  • Unity Package Manager support: The latest MAX Unity plugin adds support for Unity Package Manager. It enables you to easily add, update, or remove packages directly from the Unity Editor, ensuring projects are up-to-date and compatible.

PARTNER UPDATES

  • Starting January 31st, 2025, Unity Ads will only deliver through in-app bidding on MAX. Ad delivery will stop for non-bidding instances of Unity Ads. Use A/B tests to transition to bidding and reach out to Unity Ads with any questions here.

 

  • ironSource Ads in-app bidding is available to all MAX publishers, with support for interstitial video, rewarded video, and banner formats.

Monetization Tip

Advertising spend increases over the holidays — make sure your MAX setup is ready to make the most of seasonal demand.
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Publisher Spotlight

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Game District

My Supermarket Simulator

Congratulations to our partner Game District, whose app, My Supermarket Simulator, ranked #1 in Simulation Games on Google Play!

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